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EarthX aimed to enhance the Planetary Dashboard, designed to provide valuable geospatial insights across industries such as supply chain management, healthcare, real estate, and finance, while also captivating curious minds and everyday enthusiasts with global dynamics.
Despite its potential, it remained underutilised due to its complexity and unintuitive interface.
"Unlocking the full capability of the Planetary Dashboard for every user, not just the technically adept, was our overarching goal."
After reviewing the existing user interface and conducting initial user testing, we identified critical pain points. Our approach included the following:
"Drawing on best onboarding practices, we crafted a strategy that simplifies geospatial data for beginners, ensuring ease of use and sparking curiosity to explore."
We enhanced the Planetary Dashboard's usability through a second round of testing, leading to improved user satisfaction and comprehension. Key improvements in navigation and data interaction were developed and handed off to EarthX’s in-house development team, who are actively implementing these updates to enrich user engagement.
This project was a true collaborative effort, greatly benefiting from the dedicated contributions of EarthX’s development and management teams. Special thanks go to Damir Rekič, fellow product designer, for his support and feedback.